Forrester Research has stated that, 44-percent of enterprises use data analytics and mining to boost consumer response rates and generate insights that guide executives in developing relationship-driven strategies. Even a report released by Boston Consulting Group (BCG) states that 58-percent of chief marketing officers (CMOs) believe that search engine optimization (SEO), as well as email and […]
The post How is Big Data Testing enhancing value for Digital Enterprises? appeared first on Software Testing Blog by Cigniti Technologies.
How is Big Data Testing enhancing value for Digital Enterprises?